Best Digital Marketing Programs in Michigan

In our search for the best digital marketing programs in Michigan, we explored the well-rounded undergraduate degree available through the University of Michigan – Dearborn in the post titled ‘Dearborn Search and Visibility Concept’.

We continued our search by moving north to Central Michigan University in Mt. Pleasant, Michigan. Central Michigan University does offer an undergraduate degree in marketing, however, they do not offer a degree in digital marketing. However, CMU does offer an Undergraduate Certificate in Social Media.

The certificate is available to students who attend on or off campus and to online students. The curriculum dives into the history, evolution, and the impact that social media has had on our society. Social media students will create a personal portfolio, training materials, social media policy, and develop a strategy for a firm.

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Watershed Education Programs at CIS

Watershed Education-Learn about Water Quality and the Great Lakes!

Cranbrook Institute of Science (CIS) is located in Bloomfield Hills, Michigan, and dedicated to the continuing process of scientific research. At CIS, the “rules” of scientific inquiry are a constant, but the science changes every day. Science changes as researchers explore theories with new knowledge and technology.

Science changes as scholars make important discoveries. Currently CIS supports on-going scientific research in disciplines including paleontology, geology, and anthropology.

CIS researchers communicate their discoveries to their peers through academic presentations and publications. They will also share them with you through volunteer experiences, exhibits, and programs.

Watershed Education Outreach Programs

Water on the Go! Programs, developed around the Michigan Grade Level Content Expectation Benchmarks for Science and Social Studies, are a part of the Institute’s Water on the Go! educational outreach program.

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I decided to volunteer helping people get their GED

I used to be the typical quitter. I left my high school when I was 17. I earned my GED, so all career choices were obviously open to me, but I decided to volunteer and help others by supporting their online learning. I work with Best GED classes and a few days a week I chat and talk to people about their challenges.
It came to me after being isolated in a dreary job search, trying to figure out what is next in my life.

A year ago, I sat in Starbucks cafes, in my apartment, in other friends apartments searching for the next great career move. What I ended up finding was just another job that will look good on my lackadaisical resume.

What I ended up finding was just another job that will look good on my lackadaisical resume. Here I am again, after moving across the country, on the search for a high paying, paper pushing profession. Except for this time with a completely new insight. Why do I have to constantly make decisions that look good on paper, or looks respectable in the eyes of my peers and community?

Why am I so insistent in satisfying the standard quo, and making sure everyone’s opinion of me is affirmative. I have strived to do the “right thing” most of my life just to get everyone off my back.

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Michigan Teacher Evaluations – shouldn’t we be skeptical?

One of the more hot-button debates in education over the past few years has been the issue of using student test scores to evaluate teachers. Last month, the results from the second part of the 49th annual PDK/Gallup Poll of the Public’s Attitudes Toward the Public Schools demonstrated that the public is growing more skeptical of using student standardized test scores to evaluate teachers. See also this video about a new Michigan Teacher Evaluation program of a few years ago.

The poll began by asking respondents whether they favored states using standardized test scores to evaluate teachers in 2012. At that time, 52 percent favored using test scores.

The results from 2015 painted a different picture, with 41 percent favoring the use of test scores to evaluate teachers. Last year, the percent favoring the use of test scores fell yet again to just 38 percent. The sub-sample of parents in the most recent survey were even less supportive, with only 31 percent showing support.

With such a large drop, it is worth considering why support has fallen so precipitously. Are Americans growing tired of high-stakes testing? Have critics of standardized tests successfully brought attention to their distrust and potential misuse of high-stakes testing for teacher evaluation?

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Southeast Michigan Engineering and Innovation

The Southeast Michigan Defense Industry is the Arsenal of Innovation. This is where the future of defense is being made. Southeast Michigan is leading the way in giving our nation’s military a decisive edge on the battlefields of today and tomorrow. To get an idea od how Southeast Michigan Engineering and Innovation is pushing the state ahead, take a look at this Ford video:

Southeast Michigan is the Arsenal of Innovation. With major players like TACOM LCMC, TARDEC, General Dynamics Land Systems, BAE Systems, Navistar Defense, Oshkosh Defense, AM General, and SAIC, the Arsenal of Innovation is leading the way to provide cutting-edge technology to the warfighters of today and tomorrow.

Nowhere else will you find a stronger talent pool of engineers and dedicated professionals with a deep knowledge of new technology. It is our resolve, our vision, our ingenuity and our people that make Southeast Michigan the Arsenal of Innovation.

The talent, innovation, and technology that have made Southeast Michigan the world’s epicenter of the automotive industry are the identical assets that have helped Southeast Michigan’s defense industry expand and flourish.

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Localized SEO in Michigan

Continuing the conversation at the University of Michigan–Dearborn Search and Visibility Concept, I would like to talk a little bit about localized SEO. Google has evolved over the years and has become more focused on not only providing accurate results but also localized results.

It used to be that if you performed a search for a term like ‘pizza places’, you would end up getting results for pizza places anywhere from Los Angeles to New York. These days, Google is tied to where you are as a user and search results will offer up your local pizza options.

If you would like to know about pizza restaurants in an area outside of your locale, you may need to extend your search keyword and add a geographic tag. For example, if you are in Novi, MI but would like to eat pizza in Dearborn, MI, a likely search would be ‘pizza places in Dearborn’. The results displayed will be a mixture of paid ads, localized results, and organic results.

A very noticeable portion of the localized results will be a map with markers that indicate pizza places in the area. The top organic listings may not be a restaurant’s website but a third party directory website like Yelp or Trip Advisor. The restaurants that dominate these results have the strongest localized SEO strategy.

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Wind Energy Solutions In Michigan

In 2008, Michigan passed a Renewable Portfolio Standard in hopes that it will help the State make major advances in renewable energy development over the next decade. This requires electric utilities to generate at least ten percent of their energy from renewable sources or negotiate tradable renewable energy certificates by 2015.

In order to accomplish this, research is going to be needed to find new sources of energy. One source that has been recently proposed and can be easily accessed is wind energy. With the development of wind energy, Michigan has the capability to create jobs, help boost the economy and become the leader in renewable energy.

There are two kinds of wind energy, onshore and offshore wind energy. Onshore wind energy is hard to generate due to the constant changes of the wind and tends to be not efficient. For example, some days are not as windy as others. Wind in the summer sun tends to be almost non- existent in Michigan, causing the turbines not to produce energy to its maximum capacity. This will cause people to end up paying more for their electricity.

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Is Natural Gas still Booming in Michigan?

Due to improvements in drilling technology and newly discovered pockets, there has been a natural gas boom in the United States over the past decade. Increased supply has driven costs down and caused some states to begin the switch from traditional coal-fired plants to natural-gas-powered ones. Michigan’s aging coal-fired plants make it a prime location for natural gas expansion.

However, natural gas drilling has actually decreased since the initial 2008 boom as environmental concerns, the slow conversion of coal-fired plants and a gas glut has led to decreased demand and controversy surrounding the industry. Still, several plants have already switched over to natural gas even amid these concerns, though the Trump administration has turned things around.

Michigan’s natural gas is primarily located in the northern Lower Peninsula and according to the Public Service Commission, accounts for about 15-20% of the gas consumed in Michigan. The rest of Michigan’s supply comes from Texas, Oklahoma, Louisiana, and Canada.

This trade imbalance is due to Michigan’s relatively high overall energy consumption due to its northern climate and energy intense manufacturing sector. Still, the Public Service Commission notes that Michigan stores over 10% of the nation’s natural gas supply in underground facilities, more than any other state. In the winter, this gas is then sold to both in and out of state energy suppliers, helping meet Michigan’s high heating demands.

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So what is digital marketing?

Digital marketing is the process of building and maintaining customer relationships through a variety of digital media channels. Devices that are capable of serving up digital ads include desktop and laptop computers, smartphones, tablets, video game consoles, and the list is growing!

As internet users surf the web, their behaviors are recorded and are quantified into data. This data is used by digital marketers to target the right person, with the right message, at the right time. Returns on advertising budgets are increasing due to the precise targeting methods used by best digital marketers.

Best Digital Marketing Programs in Michigan is devoted to the best programs for digital marketing in the state of Michigan. I’ve explored educational programs (CMU-College of Medicine) but I also want to discuss digital marketing programs that can be used to reach an audience. It is not enough for a business to just have a website in this day and age. There are also need to be digital pathways that lead to and extend from that website. This is where digital marketing comes in.

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Simple Ways To Feel Fresh And New

Occasionally, we can enjoy reinventing ourselves. Now, of course, we don’t have the money to undergo a complete transformation, as fun as that would be, but there are little things that we can do (some more than others) to make ourselves feel refreshed. These things may very well help us feel less restless with our appearances and our lifestyle.

Try something completely new

Personally, I like routines, but sometimes routines can be boring. When I’m feeling stagnant, I like to try something new. This could be anything. Sometimes it’s as simple as visiting someplace I have never been before in my home city or cooking a new recipe.

Sometimes it’s more extreme like purchasing a Groupon for an activity I never thought I’d try. Doing things like this keeps life very interesting and I even end up discovering new interests and things to love. This also helps me stay focused on the things I really like to do such as my contributions to my community as a volunteer.

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